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Difference Between Amazon and Flipkart

Amazon Vs Flipkart

Internet commerce has increasingly become popular over time, especially due to the simplicity of selling and buying. There are many internet commerce based companies in different locations. Such is Amazon, and Flipkart. Although they both undertake the business online, they have several differences in terms of founders, company policies and also how and when the businesses were founded. 


What is Amazon?

This is an e-commerce platform founded by Jeff Bezos in 1994, in Seattle, Washington. It started off as an online bookstore and is currently the largest internet company based on revenue in the world and also the most valuable public company in the world. Among the products offered include electronics, video games, apparel, food, furniture, toys, software as well as jewelry. 

Among the advantages enjoyed by Amazon are brand equity, market capitalization, hyper-competitive application process, and disruptive innovation. It has expanded over time and has many subsidiaries, such as Amazon Air, body labs, goodreads, zappos, graphiq, Amazon game studios, and Abe books, just to name a few. 


What is Flipkart?

This is an e-commerce company founded in 2007 by Binny Bansal and Sachin Bansal. It is based in India and was initially a fully book sales focus company. It later expanded into offering other products such as electronics, lifestyle and fashion products. Among the subsidiaries include PhonePe, which is a mobile payments service, Myntra, Ekart, Jeeves and Jabong.com.  


Similarities between Amazon and Flipkart

  • Both are e-commerce companies

Differences between Amazon and Flipkart

  1. Founders

While Amazon was founded by Jeff Bezos, Flipkart was founded by Binny Bansal and Sachin Bansal. 

  1. Date founded

Amazon was founded in 1994 in Seattle, Washington. On the other hand, Flipkart was founded in 2007 in India. 

  1. Company type

While Amazon is a public listed company, Flipkart is a private listed company. 

  1. Headquarters

The headquarters for Amazon is in Seattle, Washington. On the other hand, Flipkart has its headquarters in Bangalore, India. 

  1. Revenue

While the revenue for Amazon was estimated at US$177.866 billin as at 2017, the revenue for Flipkart was estimated at US$2.8 billion as at 2017. 

  1. Products and services

Among the products and services offered in Amazon include electronics, video games, apparel, food, furniture, toys, software as well as jewelry.  On the other hand, Flipkart offers products and services such as electronics, lifestyle and fashion products. 

  1. Subsidiaries

Amazon has several subsidiaries including Amazon Air, body labs, goodreads, zappos, graphiq, Amazon game studios, and Abe books. Flipkart has subsidiaries including PhonePe, which is a mobile payments service, Myntra, Ekart, Jeeves and Jabong.com.

Amazon vs. Flipkart: Comparison Table


Summary of Amazon vs. Flipkart

The importance of technology leading to e-commerce is largely appreciated. These platforms help connect the producers and the consumers, which is an economic growth booster. Although these companies may have their differences, they remain vital in the areas under which they operate. 


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    References :

    [0]Image credit: https://upload.wikimedia.org/wikipedia/commons/8/85/Flipkart_india.png

    [1]Image credit: https://commons.wikimedia.org/wiki/File:Amazon_logo_plain.svg

    [2]Baker Paul. E-commerce and Digital Trade: A Policy Guide for Least Developed Countries, Small States and Sub-Saharan Africa. Commonwealth Secretariat Publishers, 2017.  https://books.google.co.ke/books?id=H2VnDwAAQBAJ&pg=PA2&dq=Difference+between+Amazon+and+Flipkart&hl=en&sa=X&ved=0ahUKEwin0NOL55ngAhU2AWMBHXGZDpIQ6AEIKzAB#v=onepage&q=Difference%20between%20Amazon%20and%20Flipkart&f=false

    [3]Stephanie Jones. BRICs and Beyond: Lessons on Emerging Markets. John Wiley & Sons Publishers, 2012.  https://books.google.co.ke/books?id=uy8iaN7J9vYC&pg=PT82&dq=Difference+between+Amazon+and+Flipkart&hl=en&sa=X&ved=0ahUKEwin0NOL55ngAhU2AWMBHXGZDpIQ6AEIMTAC#v=onepage&q=Difference%20between%20Amazon%20and%20Flipkart&f=false

    [4]Essam I, West D & Ford J. Strategic Marketing: Creating Competitive Advantage. Oxford University Press, 2015.  https://books.google.co.ke/books?id=CpueBwAAQBAJ&pg=PA544&dq=Flipkart&hl=en&sa=X&ved=0ahUKEwiB-Zf355ngAhW0D2MBHXo4BAoQ6AEIQDAF#v=onepage&q=Flipkart&f=false

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